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Deckers Outdoor Corporation

Deckers Outdoor Corporation (DECK)

Average score 8.0 A

Preference —

Deckers Outdoor Corporation (official 2026 Form 10-K logo)

Six company scores

Company growthProfitabilityFinancial stabilityEconomic moatFuture outlookValuation
Average score
Company growth7 / 10

HOKA expands, but overall growth is slowing

Profitability9 / 10

Brand strength supports high operating margins

Financial stability9 / 10

Large cash reserves and minimal financial debt

Economic moat8 / 10

UGG and HOKA command strong brand loyalty

Future outlook7 / 10

Global runway, offset by tariffs and soft demand

Valuation8 / 10

Low earnings multiple, but slower growth adds risk

Editorial scores are for education, not audited financial metrics or investment advice.

Revenue by business

  • HOKA 46%

    Running, trail and lifestyle footwear

  • UGG 53%

    Boots, slippers and lifestyle footwear

  • Other Brands 1%

    Primarily Teva sandals and other footwear

Revenue by region

  • United States 56%
  • International 44%

Key metrics

Revenue CAGR (5 years)17%
Operating income CAGR (5 years)20%
Net income CAGR (5 years)22%
Operating margin (5-year avg.)21%
ROE (5-year avg.)37%
ROA (5-year avg.)19%
Beta (5 years)1.11
MDD (5 years)-65%
Payout ratio (5-year avg.)0%
P/E12x
Forward P/E12x
PEG1.98